Membership In PIJAC As Vital Now As Ever
By Ed Sayres, PIJAC President & CEO
During our Top2Top leadership conference last month, the PIJAC Board of Directors voted unanimously to enter into a new partnership with the Pet Leadership Council (PLC) to provide government affairs services for the entire pet trade. We believe that this partnership will help ensure the availability and health of the companion animals which are the heart of all of our businesses. This new partnership will also help protect consumer choice and be more proactive in promoting the industry and its positive programs, while advocating for the health and well-being of companion animals.
I am excited to talk to you about this new transition and the incredible potential that it holds for the future of the responsible pet trade. This partnership allows us to work with the PLC, while PIJAC remains free and independent as an organization. All of our valuable experience and expertise —and our specific commitments to the aquatics, avian, small mammal, reptile, cat and dog sectors — will become even more significant to our work at PIJAC as we couple it with the PLC’s broader communications efforts on behalf of the pet trade.
You—our members—still remain the most vital component to our work here at PIJAC. Without you, we cease to care for animals; we cease to have the breadth of expertise and knowledge that only you possess; without you, we cease to be PIJAC.
This partnership means change, yes—but it also means that everything we have all come to love about PIJAC will continue. Membership in PIJAC is as valuable – and as vital – as ever. In fact, being a dues paying member of PIJAC has never been so valuable. Not only does your membership support the pet trade and continue to protect the availability of pets, it demonstrates your role in a united pet industry.
As we move forward with this transition, I know there will be unforeseen challenges that arise. I promise to be transparent and continue this dialogue with you—our members—as we continue this journey together. The PIJAC-PLC partnership aims to tell the pet industry’s story with one amplified voice, but it won’t be able to do so without your help.
As we launch this partnership in the next few months, your increased participation is vital. The PIJAC-PLC partnership will focus on strengthening and consolidating key objectives and initiatives to keep the pet industry strong and vibrant, but we need your continued support to achieve these objectives.
I look forward to updating all of you on our progress in the coming months. Please feel free to reach out if you have any comments, questions or concerns.